FAQs

What is a fractional CFO?

A Fractional CFO is a senior financial executive who provides CFO-level leadership on a part-time or contract basis. This model allows businesses to access strategic financial expertise without the cost or commitment of a full-time hire.

What types of services does a Fractional CFO provide?

Services often include financial strategy, cash flow management, forecasting, profitability analysis, KPI development, board and lender reporting, succession and exit planning, and support for strategic initiatives.

When does a business need a Fractional CFO?

Businesses typically engage a Fractional CFO during periods of growth, transition, or increased complexity—such as scaling operations, improving cash flow, preparing for an acquisition or exit, or when internal financial capabilities have been outgrown.

How do I know if LaunchPoints is the right fit?

LaunchPoints partners with business owners and leadership teams seeking clarity, discipline, and strategic financial guidance. An initial conversation helps determine alignment, scope, and the most effective engagement structure.

How is a Fractional CFO different from an accountant?

A bookkeeper or controller focuses on day-to-day accounting and historical reporting. A Fractional CFO focuses on forward-looking strategy, financial planning, performance optimization, and executive decision support.

How do you measure success for clients?

Success is measured by improved financial clarity, stronger cash flow and profitability, and better decision-making aligned with your strategic goals. It also includes more reliable reporting, clearer performance metrics, and increased confidence in planning for growth or transition.